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Souk

2025–26

Product Engineer · Antler 2025

About Souk

Souk is an AI Partner Development Manager (Antler 2025) — the missing layer for partner-led growth. It finds new referral and affiliate partners, runs outreach, tracks deals, and pays commissions automatically. Trusted by modern GTM and partnerships teams at companies including Deel, Vanta, and Google.

  • Worked with the CTO and engineering team to ship full-stack features from design through to production
  • Responsible for frontend, backend, and API work across two repos
  • 83 PRs merged across core-backend and frontend-core
  • Used by teams at Deel and Google
TypeScriptNode.jsReactPostgreSQL
Souk — Product Engineering

Product & Engineering

Campaigns V2

  • Redesigned data model, multi-step creation flow, scheduling, and analytics dashboard
  • Built UI end-to-end and wired to Node backend
  • Replaced fragile v1 that couldn't scale past a few hundred contacts
ReactTypeScriptNode.jsPostgreSQL

CSV Import & Enrichment

  • Bulk contact import pipeline for CSVs of 10,000+ rows
  • Column-mapping UI, validation feedback, deduplication, background job queue
  • Cut manual data-entry time to near zero
File parsingBackground jobsReact

Nurture Email System

  • End-to-end automated email sequences with delay/condition logic
  • Send-time optimisation, open/click tracking, unsubscribe handling
  • Designed for non-technical users — founders set up multi-touch outreach without engineering support
Email automationTransactional emailReact

LinkedIn Integration Unipile migration

  • Migrated from brittle scraping to the Unipile API
  • OAuth, rate-limit queuing, webhook ingestion, real-time inbox sync
  • Users went from constant auth failures to a reliable, always-on LinkedIn channel
Unipile APIOAuthWebhooksNode.js

Company Import & Lists

  • Bulk company import, list management, contact association, filterable directory
  • Enabled account-based outreach — users could target by org not just individual contacts
CRMData modellingReactTypeScript

Security, Auth & Admin

  • MFA enforcement, session invalidation, rate-limited login, RBAC
  • Internal admin panel for user management, feature flags, and billing ops
  • Reduced founder dependency on direct DB queries for support tasks
AuthRBACMFAAdmin tooling